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Sofia Coppola



Beauty Products


œuvres de Sofia Coppola

Lick the Star (1998)

The Virgin Suicides (1999)

Lost in Translation (2003)

Marie Antoinette (2006)

Somewhere (2010)

The Bling Ring (2013)


IWTBAC Black Tee

IWTBAC White Mug


Larry Clark Stuff, Japanese Edition
By Larry Clark


Where'd You Get Those? 10th Anniversary Edition: New York City's Sneaker Culture: 1960-1987
By Bobbito Garcia


Horst: Photographer of Style
By Philippe Garner, Claire Wilcox, Robin Muir


Seven Sisters Style: The All-American Preppy Look
By Rebecca C. Tuite


Back in the Days
By Jamel Shabazz, Fab 5 Freddy, Ernie Paniccioli


Philip-Lorca diCorcia: Eleven
By Dennis Freedman, Philip-Lorca diCorcia


By Diego Uchitel


By Bill Owens


The Wes Anderson Collection
By Matt Zoller Seitz and Michael Chabon

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Elmex Toothpaste

In the March 2012 issue of Vanity Fair, Sofia Coppola offered her beauty picks including her favorite toothpaste, Elmex. Created by GABA International in Switzerland in 1962, Elmex was the first toothpaste developed to guard against dental caries using the secret weapon olaflur, or organic amine fluoride, which is absorbed by the dental enamel, mineralizing and protecting the teeth by increasing resistance to potential cavities. For beautiful teeth like Sofia's, remember to brush after every meal and floss daily for healthy gums, and consider brushing with Elmex, Sofia's preferred paste in the battle for perfect genetic hygiene.

Elmex image © 2012 GABA International. Sofia Coppola photograph courtesy of Fashion Spot.

Reader Comments (6)

I use elmex too!!!
21 avril 2012 | Unregistered CommenterFrancesca
Francy, that is so cool! I am definitely ordering it on Amazon, I have never been excited to try a toothpaste before.

21 avril 2012 | Registered Commenterkellina
this is a peppermint/menthol free toothpaste...recommended if you have a homeopathic treatment
27 avril 2012 | Unregistered CommenterKlaus
Francesca, I am happy to report that I am officially using the same toothpaste as you and Sofia Coppola now. ;-D
5 mai 2012 | Registered Commenterkellina
Klaus, thank you for this information. I really like this toothpaste, it comforts my teeth instead of startling them as the mint does.
5 mai 2012 | Registered Commenterkellina
Also, I am using Aronal in the morning and Elmex at night, is this what you do? What about times in between, do you go with a.m. or p.m. paste?
5 mai 2012 | Registered Commenterkellina

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